Bell Nut Bell Nut
   Index :> About Us :> Privacy of Info :> Terms & Conditions :> Add Url :> Submit Article
Search:   
Add Your Link
 

Online & Indoor Games

Recreation & Entertainment

Fashion & Relationships

Culture & Art

Education & Learning

Jobs & Employment

Business & Commerce

Shopping & Auction

Food & Recipe

Medical Care

Software & Networking

Finance & Investment

Hotels & Travel

Government & Politics

Self Enhancement

People & Communities

Children

Adventure & Sports

Home & Garden

News & Events

Automotive

Realty & Property

Science & Space

Fitness & Health


 

Index –› Business & Commerce –› Customer Support
 

Get The Customers Hooked on Your Product or Service

 

People want experts: toot your horn and hook them on what you have to say.

Experts will give advice freely but will not give away the farm in the process. Most experts like to share their knowledge with others. If you want to be an expert then the more information (that is, useful information) you provide, the more people will come back to your website. You need to have a hook that has them coming back for more. Ask them what they want, ask for feedback and then follow up on the feedback. Let them know you are listening to what they have to say. Print their rebuttals in your next newsletter. Have them use your BLOG. Always respond and keep the information up-to-date. They will tell everyone they know that they were published on your site.

Keep them coming back by having your audience contribute to your newsletter. Every time you send out a message that you are looking for articles, providing you ask in the correct forums, you will get a good response. Join newsgroups that have writers and let them know that you are putting together electronic information and want to have contributions on a specific subject. You may opt to pay or not to pay for the publishing, depending on your focus. You will not be disappointed with the response.

After all, you can either do all the writing yourself, or you can lessen your load by having other writers. Take a look at the writers market. They have listings of all kinds of eMedia that are looking for articles. Get your company listed in their directory. If you offer pay, your response will be higher than if you do not.

Get people interested in what they read, give them a place to send rebuttals and to contribute to your newsletters, etc.

Author: Bette Daoust, Ph.D.
 
Author Bio:

Bette Daoust, Ph.D.

Bette Daoust, Ph.D., has spent 25 years in various technical and business leadership roles. Dr. Daoust brings to the table a successful executive career combining many years working with government, non-profit and for profit organizations in a broad variety of industries. Her positions have included executive, financial, marketing, sales, and service management. She has worked with such companies as Peet?s Coffee & Tea, Mobile BIS, Cisco, Accenture and Avaya in the field of knowledge management.

 
 
 

Related Articles

 
Cold Calling Nightmare -- Turn the Nightmare into a Sales Success
 
Two Keys to Adding Values
 
Managers: Why Not PR Like This?
 
Is Your Forecast Too Sunny? How to Improve the Accuracy of Sales Forecasts
 
Overcoming Objections When Selling Your Cleaning Service
 
The 7 P's of Business Phone Etiquette
 
OE Consultants: Is There a Future for Them?
 
Online Catalogs
 
Asking for the Sale
 
The Business Autopsy: A Fact Of Life
 
 
 
 
 

What The Heck Is An Eponym, And What Does It Mean For Your Brand?

Today I've decided to share with you a new word that recently made a special appearance in my daily ... - James Burchill
 

Optimizing Your Cash Flow With Proper Accounts Receivable Management

Profitable businesses often struggle with cash flow due to poor accounts receivable management strat ... - Marc Eskew
 

Business Presentations - Use "Power Pitching" - Get the Personal Edge

In a business or sales presentation, whenever and whatever you're pitching... dozens of factors will ... - Patricia Fripp
 

Pass That Lead Along Instead Of Saying No!

What can you do when someone contacts you about work that you don't do? That's easy, pass the lead a ... - Dr. Gary S. Goodman
 

Business Plan Tips

Writing a business plan is not easy. It takes a lot of time and hard work. Here are some general tip ... - Douglas Adams
 

The Power of One

One is a very tiny number. However, it can have a tremendous impact on your revenues. - Kelley Robertson
 
 
Index :> Privacy of Info :> Terms & Conditions  
Copyright © 2008 www.bellnut.com